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Youth Marketing and Programs

Hold an open house. Invite kids to bring in their coins for counting. Award a scholarship. Those are just three ideas for marketing to youth. Below you'll find many more resources aimed at helping you promote your credit union to several age groups.

Youth Marketing & Programs

Programs, College Scholarship Information, Games and Activities. Learn More »

Reaching Generation Y
A video* by Brass Media discussing media integration, its impact on Generation Y, and how to reach these young adults. Learn more »
*Please note that you will need Flash 9 installed on your computer to view this link.

Getting Younger Members to Join Credit Union
A presentation by Brass Media CEO Bryan Sims dealing with crafting effective messages for reaching young adults. Learn more »

What Do Pizza, Homework, and Prom All Have in Common?
A case study by Subcat Marketing on how one credit union established credibility, promoted awareness of financial literacy, and increased student participation. Learn more »

elements™ - Your money. Your life.
A turnkey marketing and education solution from Subcat Marketing that combines the latest web 2.0 technologies such as a monthly podcast, blog, and social media, with traditional strategies such as newsletters, co-marketing campaigns and life events strategies. Learn more »

Teaching Kids About Money
A blog by John Lanza, Chief Mammal at Snigglezoo Entertainment. John is the creator of The Money Mammals Saving Money Is Fun DVD and Saving Money Is Fun Kids Club for Credit Unions nationwide. Learn more »

Reaching Gen X Moms and the Kids They Love
Parents are the #1 source for financial information. So how do you engage mom and dad? Learn More»
The California & Nevada Youth Involvement Network has other webinars available through the California and Nevada Credit Union League for only $50.